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Industry Insights 4: Is influencer marketing right for B2B businesses?

Industry Insights 4: Is influencer marketing right for B2B businesses?

OUR EXPERTS:

Sean Szeps, Head of Digi-Social & Strategy at True Sydney

Samantha Dybac, Founder & Managing Director at The PR Hub

When you think ‘Influencer Marketing’ colour instagram tiles filled with glamorous God like humans come to mind, did you know that Influencer  Marketing can also work in B2B businesses…?

It’s a new style of Influencer Marketing that is quickly finding it’s feet, so we called in only the BEST to chat through what business can expect and how they can use this unique style of B2B marketing to their advantage.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

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  • asdsadsad
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Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

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