Case studies

Model Campaign: Zeus Street Greek

How a progressive minded business found models that aligned with their values


BUDGET : $95-$150/hr per model

TALENT APPLIED : 128

TALENT BOOKED: 10

Zeus Street Greek offers a modern harmony of traditional Greek street food nourishing the heart, soul, and stomach. They offer a fresh, fast casual dine in + take away experience. That their customers always come back for. Zeus Street HQ is based in Sydney but they have multiple venues nationally.

As a progressive minded business that cares about sustainability, the environment, making sure everyone feels welcome and can dine inclusively, it was important for this client to find the right talent that could portray this. 

Zeus Street Greek were looking to create images to be used for social media content and some digital assets such as GMB posts, EDM content or website blog posts. They came to theright.fit scouting for models that radiate positive energy and are willing to be silly. Models would be asked to pose with the food but also be happy to try some silly actions like throw a pita at a wall or make a mustache with a chip. The result is just that! As seen on the photos below, the talented photographer and models were able to show their fun and silly side and embodied the restaurant's aura.

Here is a selection of the content from the campaign with theright.fit models:

Photos from Zeus Street Greek Campaign
Photos from Zeus Street Greek Campaign
Photos from Zeus Street Greek Campaign
Photos from Zeus Street Greek Campaign

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Here are some of the talent booked for the photoshoot:

Model booked for Zeus Street Greek Campaign
Model booked for Zeus Street Greek Campaign
Model booked for Zeus Street Greek Campaign
Model booked for Zeus Street Greek Campaign
Model booked for Zeus Street Greek Campaign
Model booked for Zeus Street Greek Campaign

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