Case studies

Influencer Campaign: Koala Mattress

Influencers: Koala Mattress

The breakdown:

BUDGET: $150-$4k per influencer

TURNAROUND: 12 days

TALENT APPLIED: 104

TALENT BOOKED: 16

Theright.fit defines a micro-influencer as someone who has an audience within a range of 2,000 followers up until about 20,000 followers on a particular social media channel. For this activation, influencers Koala Mattresses were looking for young Australian influencers to post their sleep experience using their new Koala mattress. Successful applicants have gifted a new Koala mattress, which they used to post two Instagram photos and  3 Instagram stories. This campaign was effective as they reached a large number of people across a range of different influencer followings.

“The response we got from our job posting was epic! Really happy with the influencers we chose and thought the content was of a super high quality. Will be back!.” Charlie

Check out the Instagram posts from influencers booked for the Koala Mattress Campaign:

 Koala Mattress Instagram post from influencers
 Koala Mattress Instagram post from influencers
 Koala Mattress Instagram post from influencers
 Koala Mattress Instagram post from influencers
 Koala Mattress Instagram post from influencers
 Koala Mattress Instagram post from influencers
 Koala Mattress Instagram post from influencers
 Koala Mattress Instagram post from influencers
 Koala Mattress Instagram post from influencers
 Koala Mattress Instagram post from influencers
 Koala Mattress Instagram post from influencers

Contact us today to see how you can work with theright.fit!

Booked Talents:

Influencer booked for Koala Mattress Campaign
Influencer booked for Koala Mattress Campaign
Influencer booked for Koala Mattress Campaign
Influencer booked for Koala Mattress Campaign
Influencer booked for Koala Mattress Campaign
Influencer booked for Koala Mattress Campaign
Influencer booked for Koala Mattress Campaign
Influencer booked for Koala Mattress Campaign
Influencer booked for Koala Mattress Campaign
Influencer booked for Koala Mattress Campaign
Influencer booked for Koala Mattress Campaign
Influencer booked for Koala Mattress Campaign
Influencer booked for Koala Mattress Campaign
Influencer booked for Koala Mattress Campaign
Influencer booked for Koala Mattress Campaign
Influencer booked for Koala Mattress Campaign

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