Case studies

Model and Influencer Campaign: Citizen Wolf

Model and Influencer Campaign: Citizen Wolf

The breakdown:

TOTAL BUDGET: Between $95-125/hr per model

TURNAROUND: 24hrs to get first applicant that ended up getting booked, 2 weeks to book all the total talent through theright.fit

TALENT APPLIED: 126

TALENT BOOKED: 5

Founded in Sydney, Citizen Wolf is a proudly B Corp certified fashion brand that combines algorithms and on-demand manufacturing to create the future of fashion today: made-to-measure, ethical and planet friendly.

Distilled from 196 million data points, their proprietary Magic Fit® technology automates tailoring at scale using simple biometrics of height, weight, age and bra - creating made-to-measure clothing to fit each individual body. Better for customers and better for the environment!

And of course, to showcase their products, they need models of a range of sizes, heights, ethnicity and gender for their campaigns! Citizen Wolf has been booking models for their campaigns from theright.fit for the past 4 years across Australia, as well as photographers & hair & makeup artists from the marketplace too.

This year they have also been engaging influencers from theright.fit to promote their products and great UGC.

A one stop shop to get all of their creative talent needs... theright.fit talent shines in these campaign images:

Model or Influencer posing for Citizen Wolf Campaign
Model or Influencer posing for Citizen Wolf Campaign
Model or Influencer posing for Citizen Wolf Campaign
Model or Influencer posing for Citizen Wolf Campaign
Model or Influencer posing for Citizen Wolf Campaign
Model or Influencer posing for Citizen Wolf Campaign
Model or Influencer posing for Citizen Wolf Campaign
If you need talent or influencers for your next campaign, we’ve got you covered. With over 14,000 people in the marketplace available for work, we’re sure we have the perfect match for you. Simply post a listing of what you need, and let the talent come to you! It’s faster, more efficient, and more affordable than using an agent or manager. Get started today!

Just some of the booked talent:

Model or Influencer booked for Citizen Wolf Campaign
Model or Influencer booked for Citizen Wolf Campaign
Model or Influencer booked for Citizen Wolf Campaign
Model or Influencer booked for Citizen Wolf Campaign
Model or Influencer booked for Citizen Wolf Campaign

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