The breakdown:
TOTAL BUDGET: Between $95-125/hr per model
TURNAROUND: 24hrs to get first applicant that ended up getting booked, 2 weeks to book all the total talent through theright.fit
TALENT APPLIED: 126
TALENT BOOKED: 5
Founded in Sydney, Citizen Wolf is a proudly B Corp certified fashion brand that combines algorithms and on-demand manufacturing to create the future of fashion today: made-to-measure, ethical and planet friendly.
Distilled from 196 million data points, their proprietary Magic Fit® technology automates tailoring at scale using simple biometrics of height, weight, age and bra - creating made-to-measure clothing to fit each individual body. Better for customers and better for the environment!
And of course, to showcase their products, they need models of a range of sizes, heights, ethnicity and gender for their campaigns! Citizen Wolf has been booking models for their campaigns from theright.fit for the past 4 years across Australia, as well as photographers & hair & makeup artists from the marketplace too.
This year they have also been engaging influencers from theright.fit to promote their products and great UGC.
A one stop shop to get all of their creative talent needs... theright.fit talent shines in these campaign images:
Just some of the booked talent: