Case studies

Influencer campaign: Tammy Hembrow

Influencer campaign: Tammy Hembrow

BUDGET: $9,165 ex ASF + managed service fee

TURNAROUND: 10 days

TALENT APPLIED: 200+

TALENT BOOKED: 6

When Tammy Hembrow, the queen of influencers in Australia, looks to kick off a new campaign for one of her brands, she of course uses an influencer campaign as part of her marketing activity! To promote the launch of her 8 week challenge, Tammy was looking for Macro influencers, with a high Australian audience, strong engagement rate, and large percentage of females in their follower based. Utilising our managed service offering, Tammy & her team selected a range of top influencers from our shortlist of over 50+ top tier, vetted, and on brand influencer presented to her.

The influencers were engaged to do 1 x in feed post, and 1 x story with swipe up link to sign up to the programme. Each influencer was also given a unique code to provide to their followers for a 25% off discount, also helping them check the conversion rates at checkout.

Reaching over 380k unique views, and receiving over 30k likes and over 400 unique comments, the campaign increased awareness, drove conversions and also received positive brand sentiment.

If you need talent or influencers for your next campaign, we’ve got you covered. With over 14,000 people in the marketplace available for work, we’re sure we have the perfect match for you. Simply post a listing of what you need, and let the talent come to you! It’s faster, more efficient, and more affordable than using an agent or manager. Get started today!

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What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

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Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

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