Case studies

BRAS N THINGS- The power of social media influencers

BRAS N THINGS- The power of social media influencers

It's no secret that social media has blown up over the past few years and along with it, the age of the social media influencer. Essentially, using influencer marketing to collaborate with brands allows you to create a relationship with an influencer. The influencer will then in turn promote the product and create relationships for you with customers. There are so many benefits toinfluencer collaborations as it creates MAXIMUM brand awareness. Another HUGE benefit is the potential to engage new target audiences! We have the perfect example below of a Bras n Things collaboration with our very own influencers who all together reached over 1.3 MILLION people!

FEATURED IMAGE - TALENT // ASHLEIGH J

Bras n Things posted an job on theright.fit looking for 15x female social media influencers with over 10,000 followers to post a fabulous photo of themselves with or in a lingerie set of their choice! This kind of collaboration not only brings more exposure to the client's brand but also to individual pieces.

What was required: In exchange for 1 x set of your choice from our new arrivals we require 1 x Instagram post tagging @brasnthings.

Requirements: 10,000 visitors/followers to chosen social media profile and 1 post of the product. The post needed to be live for 1 week from receiving the product

Job Type:  Talent is gifted a product to then post on their socials - also known as contra.

Total number of followers reached: 1.3 MILLION

Check out just a few of the incredible snaps of our girls looking phenomenal in their new bra's n things sets.

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Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

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